Just one hour of downtime cost Amazon an estimated $100 million in lost sales. Unless you were completely off the grid, you’re well aware of the performance issues Amazon and its shoppers experienced on what was touted to be the biggest Prime Day in the company’s history.
If you’re an online retailer, there’s a good chance you’re busy gearing up for the pre-holiday rush. Black Friday and Cyber Monday have been pushing retail sites to the limits of their ability to cope with surges in visitor numbers.
While it may seem like a distant prospect, Black Friday is coming and retailers are busy preparing for the busiest shopping period of the year. The holiday season is normally a busy time for us too, as we start carrying out performance tests on retail sites to get an idea of how they’ll behave when unprecedented visitor numbers put systems under equally unprecedented strain.